Blog

  • Color-Brand-Wheel

    Does Your Brand Color Impact Consumer Behavior?

    And the winner is… “Very Peri.” In keeping with award season, PANTONE®, better known as the Color Institute, recently announced their pick for Color of the Year, 2022. Each year, Pantone’s color experts search the globe for new color influences and trends. But why does color matter so much that it deserves its own yearly designation? Color,… March 22, 2019

  • user experience and user interface

    Why User Experience Matters in User Interface Design

    CES and NAIAS Both the 2019 CES, or Consumer Electronics Show and the North American International Auto Show (NAIAS) wrapped up for the year in January. According to visitdetroit.com, the North American International Auto Show is the largest concentration of the world’s top automotive and technology executives, designers and engineers who gather to debut brand defining vehicles and industry… March 22, 2019

  • duratech industries blog

    Welcome to Our Blog!

    For more than 40 years, DuraTech Industries has been manufacturing custom graphic overlays, in-mold decorating (IMD), and in-mold structural electronics (IMSE®) products for industries that expand the globe. In that time, innovations in commercial printing have evolved immensely. We are proud to say we have played a part in driving some of those innovations by being… March 21, 2019